My app confuses people.

Product design and UX
I plan and design every screen, so people understand your app the first time they open it.
Product designer and AI builder in Karachi, Pakistan. You bring the idea. I plan it, design it and build it for real people.

Pick the sentence closest to your problem. I'll show you what I'd do about it.

Product design and UX
I plan and design every screen, so people understand your app the first time they open it.

AI products and MVPs
I build a small first version of your idea, fast, so real people can try it before you spend big.

Website design and build
I design your website and build it too, so it looks right, works on every phone and you can update it yourself.

Fractional design leadership
I join your team for as long as you need. I guide your designers and check the work, so everything stays consistent.
calog.cc counts calories in desi food. You type what you ate in your own words. It works out the calories, and when it isn't sure, it asks you to check.
How I work
Five steps, from the first call to the day it goes live. Each one, next to what it would be if we were building a house.

You tell me the problem in your own words. I ask a lot of questions.
In a houseTelling the architect how many rooms you need.

We agree what to build first, and what can wait.
In a houseThe floor plan.

I draw every screen. You click through a sample before anything is built.
In a houseThe model of the house.

I turn the drawings into a real app or website that works.
In a houseThe builders at work.

It goes live and real people start using it. Your team gets everything it needs to carry on.
In a houseMoving in.
Not every project needs all five. If you already have designs, we start at step 04.
Pick by how much help you need. The longer the line, the longer I stay.
A short project to work out what to build, before you pay for building it.
A clear plan and a clickable sample of your idea.
I design and build one thing, from the first call to the day it goes live.
A finished design, or a working app or website.
I stay on as your designer and keep improving your product as it grows.
A senior designer working on your priorities, month after month.
Plain words
Words you'll hear on our calls, and what they mean.
How easy something is to use.
A good door shows you whether to push or pull. That is good UX.
A clickable sample of your app, made before it is built.
Like a model of a house: you see it before the builders start.
The first, smallest version that real people can use.
Like opening a food stall before you open the restaurant.
A set of matching parts every screen is built from.
Like Lego: the same bricks, many different shapes.
The tool I build websites in.
Once it is live, your team can change the words and photos without a developer.
Part time.
A senior designer on your team, without paying for a full-time hire.
Managers, clients and teammates, in their LinkedIn recommendations. Tap a quote to read it in full.
“Whenever Zair has said ‘Don’t worry’ it has been that way.”
“Had a pleasure of working with Zair for almost 7 years and the experience was fabulous. A true Rockstar when it comes to UI/UX and product experience + an equally cool headed professional.
There is a lot I can talk about when it comes to his skills, experience and capabilities but to sum it up; Whenever Zair has said ‘Don’t worry’ it has been that way. Together we along with our team had a chance to work on numerous projects, pitches and of course ideas and each time he has offered ‘one more thing to learn’.
He checks all the key traits I would love to have in a colleague: 1. Trustworthy 2. Delivers when committed 3. Clear in communication. Skills are a given for him.”
“A problem solver… always ready to put in the hard work.”
“I’ve worked with Zair for over a decade and have found him to be a problem solver, passionate about his work, and always ready to put in the hard work. I wish Zair the best of luck in his future endeavors.”
“The only benchmark I see around him is himself.”
“If I could mark, Personable, Expert, High Integrity and Good (no Great) value, I would. Zair is beyond doubt the most dynamic Graphic/web designer I have ever had the pleasure to work with. A great team player, he takes full ownership of a project and delivers new levels of commitment from start to end.
In totality the only benchmark I see around him is himself.”
“One of the best guys to learn from and work with.”
“Zair’s a professional far beyond ones expectations. He’d go to furthest limit to achieve what ever’s possible. One of the best guys to learn from and work with.”
“All of them have been completed on time.”
“A creative mind and a humble personality, Zair has been an absolute pleasure to work with. His technical knowledge has always been a source of fascination for me. I have directly worked with him on a number of projects and all of them have been completed on time. He is someone who always brings something new to the table and constantly keeps himself updated to trends and what’s happening in the industry. I look forward to the day we do a project again together.”
“A unique and irreplaceable contribution to the team.”
“During the 2 years and many times that I have had a chance to work with Zair Abbas has been a different learning experience altogether. Zair has knack for kick-ass Web designing and development. I, myself have consulted his expertise at numerous times and always received a humble and timely response. Being one of the youngest developers I know, Zair brings his colorful persona and his vast experience in Web UI designing on the table which make him a unique and irreplaceable contribution to the team.”
“I learned a great deal from Zair.”
“Zair constantly amazed me with his industry insight and original approaches to solving problems. Zair consistently demonstrated a strong work ethic at CC and a dedication to success. Zair is a trustworthy individual. He’s dedicated, self-motivated, methodical, and very capable. I learned a great deal from Zair.”
“A man of protocols.”
“Zair, is a man of protocols. This is a rare attribute especially for someone from the UI design domain.
A nice, easy to work with and understanding person, who can not only conform to requirements thrown at him but for his sheer enthusiasm towards what he does, springs out a neat design all by virtue of his own creativity, now and then.
A promising, loyal, friendly guy who in my eyes, stands as one of the prime assets in CC Design.”
“He doesn’t need guidance.”
“Zair is one heck of a UI Developer, and web programmer. You ask him to work on anything, and creatively he’ll make it look even more beautiful than you could imagine. He doesn’t need guidance, he just needs to be told what the project is, what do we intend to achieve, and of he goes on his wild and wacky journey to churn out what would just be the ideal output. I wish him great success and that his creative elements and wild imagination remain with him, and he keeps delivering great stuff all the time.”
Anything else, just ask.
No. Explain the problem in your own words. I take care of the technical parts and walk you through each step in plain language.
No. I can start from an idea, a sketch, or an app or website you already have.
Yes. I fit into the way your team already works, with your developers, managers and designers.
We have a short call about what you need. Then I send a written proposal with the scope, the timeline and the price.
Karachi, Pakistan (UTC+5). I work with teams in the US, Europe and the Middle East, with hours that overlap with yours. NDAs are fine.
Not sure which one you need? Tell me the problem in your own words. I read every message myself and reply within 24 hours.
Get in touch